Erica has over 18 years of Enterprise community expertise. While at Salesforce she built everything from scratch including the strategy, programs, and ROI metrics. She understands running community programs on any size budget and with any size team from 1 to 35+ people. She’s also seen massive company growth from 176 to 49,000 employees allowing her to adapt strategies and deeply understand challenges at any company stage.
Erica has now ventured out on her own to help customers build robust community strategies and programs with her extensive expertise, authentic approach, and trusted services. The company then benefits from a vibrant community of customers that sell, service, and market alongside the brand while also demonstrating clear company ROI.
Erica has now ventured out on her own to help customers build robust community strategies and programs with her extensive expertise, authentic approach, and trusted services. The company then benefits from a vibrant community of customers that sell, service, and market alongside the brand while also demonstrating clear company ROI.